froggystyle

About this blogfolio:

This blogfolio [portfolio in blog format] showcases the work of Froggystyle, a branding and advertising creative cell in the Middle East and South East Asia that acts as a support for ad agencies (for advertising campaigns and pitches) or for clients directly.

Froggystyle, spearheaded by Yvan C. Goudard, brings onboard the necessary people on a project basis to offer the best possible service. We can work online or onsite with equal effectiveness.  Our previous missions range from advertising in war zones (Afghanistan and Sudan), unstable countries (Algeria, Saudi Arabia, and the Ivory Coast) to amazing places (Thailand, UAE and France).

We are consumer centric and every piece of work we do is with the consumer in mind. It means that, for example, we would pick a specific color because the research shows that the consumers like it, not because it is the favorite of the CEO.

We have expertise in both traditional advertising (press, TV, outdoors etc) as well as in digital media (blogging, social media, networking platforms, CPM and CPC campaigns etc). Although ATL and BTL are still in demand, online is now taking a significant and increasing chunk of marcom budgets.

To get your campaign started, contact us now!

CUte frog looking at you

About Yvan C. Goudard:

Yvan is an accomplished creative professional with more than two decades experience in the industry. He has worked in markets as diverse as Tahiti, Afghanistan, North Africa, Europe and the Middle East.  He is responsible for delivering creative TTL campaigns and for being a key instrument in winning pitches.

His agency roster includes Saatchi & Saatchi, JWT, TBWA, McCann and Ogilvy.  He has worked on international brands such as Danone, Tunisiana, Orascom, Etihad Airways, Saudi Airlines, Roshan, Sony, Ford, Samsung, Arla foods, Ariel, Meditel, Pantene and many others.

See full bio here.